Dive into the forefront of advertising innovation with Mark Bregman from Havas and Dave Surgan from Meta at the Havas Café. This panel explores how AI and immersive technologies are reshaping the way brands connect with audiences. From real-time personalization powered by AI to fully interactive and immersive brand experiences, the discussion reveals actionable insights for navigating the evolving advertising landscape. Don’t miss this thought-provoking conversation about what’s next in advertising technology. #CES2025 #HavasCafe #AdvertisingInnovation #AI #ImmersiveTech